Introduction to Social Media Marketing
Social Media has become a buzz word, and it is a vital part of business around the world. There are over 3.8 billion people on social media networks that constitute more than half of the people on earth. Such a boom in social media offers an opportunity for individuals, businesses, governments, social organisations and communities to share, connect and communicate without any geographical boundaries. Many organisations have already started leveraging the power of social media in business communication and marketing. This course has been designed to provide you with a full understanding of how to plan, manage and execute a successful social media strategy using various online platforms. Participants will gain fundamental knowledge of social media marketing as well a specific skill sets to create, manage, track and monitor social media marketing campaigns using social media platforms like Facebook, Twitter, LinkedIn and YouTube.
- Social Sciences 
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(Commonwealth of Learning (COL), 2021-01)Social Media has become a buzz word, and it is a vital part of business around the world. There are over 3.8 billion people on social media networks that constitute more than half of the people on earth. Such a boom ...
Millette, Sherwyn; Ollivierre, Loraine; Santana, Kyra; Lephoto, David; Powley, Roger; Virtual University for the Small States of the Commonwealth (VUSSC); Commonwealth of Learning (Commonwealth of Learning (COL), 2011-09)This is an introductory marketing course that will examine how marketing is practiced in business today and how it is essential to ensure small business growth and success. Marketing should be considered a total system of ...
Juwaheer, T D; Rosun, S; Sungkur, R K (Commonwealth of Learning (COL);University of Mauritius, 2018-06)This module provides an understanding of the ever evolving digital landscape and examines the strategic role of digital marketing processes and tools in designing the overall Marketing strategy and the Digital Marketing ...
Singh, Amardeep; Kumar, Sanjeev; Goswami, Priyanka (Centurion University of Technology and Management;Commonwealth of Learning (COL), 2018)This course is aligned to National Occupational Standard (NOS) MES/ Q 3402 of Media and Entertainment Skills Council, India. Individuals undergoing this course shall be able to record and mix sound sources to create ...
(Commonwealth of Learning (COL), 2016-08)This course is intended for people who aspire to know all about how to think smart, get logical, improve decision making skills and use social networking efficiently. The learner needs to have basic knowledge of computers ...